LED Business From Turkey
- Apr 21, 2018 -

    In recent years, the LED lighting industry in Europe, the United States and Japan has become increasingly mature, and the competition in China's domestic market is becoming more and more heated, entering the era of scale and price.The establishment of the asean community as well as the "area" strategy, more let the LED manufacturers in southeast Asia and Egypt, Israel, Saudi Arabia and Turkey and other countries along the "area" market attention increased year by year.

    Turkey is the China, Russia, India, Brazil and South Africa "brics" after another booming emerging economies, in the international community to enjoy the "new drill state" reputation, has become "economic security council" members of the group of 20.Turkey's economy grew by 4.8% in 2016, one of the world's top five fastest-growing economies.

    Along with the construction of the silk road economic belt and the 21st century maritime silk road, China and Turkey are closely related to each other, and the two sides have more extensive cooperation in infrastructure construction, economy and trade.According to the latest figures released by the Turkish statistics bureau, the total value of China's trade in China was 13.716 billion us dollars in the first half of 2016, up 0.73 percent from a year earlier.Among them, China imported 12.728 billion us dollars from China, up 2.48 percent year on year, and $989 million in exports to China, down 17.44 percent year on year.According to the data, China is the second largest trading partner of China, with the total volume of trade between China and turkmenistan rising 0.1 percent, and the bilateral trade deficit with China increased by 4.61% year on year.

    For LED plate, from the general administration of customs, according to data from the first half of 2015 China LED lighting products exports about $5 billion, a year-on-year growth of 16% in the first half of 2014, the export amount more than $45 million in Turkey.In the first half of 2016, the export value of China's LED ten key areas was us $20.221 billion, with the export of Turkey exceeding $129 million, which jumped to 28th.

    Although with the development of local economy, Turkey lighting industry in recent years have greatly improved productivity, but still lack of light-emitting diodes (leds) manufacturers, LED technology is low, the product production cost is high, unable to meet local demand, mainly rely on imports, hence bring business for overseas suppliers.

    As the government invests in outdoor lighting, the popularity of LED lighting in Turkey will rise exponentially over the next few years, replacing traditional halogen lamps and incandescent lamps in rural areas.The current market for lighting and lighting is about $350 million, according to the data.Market Research firm Research and Markets expects the Turkish LED market to grow at a compound annual rate of 15.6 percent between 2016 and 2022, with a market size of $344 million by 2022.In the Turkish market, the market for leds and billboards is expected to grow at the highest rate.

    In addition, Turkey is seen as a strategically important market by its special geographical location.Turkey straddles the Eurasian continent, the black sea in the north, the Mediterranean Sea in the south, and the Aegean sea in the west. Therefore, the products exported to Turkey can be exported to the Middle East, Europe and even Africa.Turkey has a customs union with the eu, and eu countries are traditional markets of Turkey.Transport from Turkey to major European countries takes only six to eleven days.Istanbul, Turkey, is largely sharing information with Europe.The latest information on the European market can be understood by understanding the Turkish market.Let the enterprise seize the opportunity in the fierce competition, strive for the initiative.

    At a lighting fair in Turkey last year, many exhibitors thought that Turkey's LED market could generate huge business opportunities for Chinese companies.Source lei, shenzhen technology co., LTD. Sales manager HalynJian once said: "Turkey is a huge potential market, although the company has some Turkish customers, but, of course, hope to get more customers."

    However, in the face of this "attractive" market, LED manufacturers are also surprised to find the market.It is worth noting that OSRAM, the international LED giant, decided to invest in a factory in Turkey in 2011 to produce an accessory for LED lighting.Of course, there are a number of manufacturers to participate in various exhibitions to enter the market.For example, Philips, Osram, wood linson, foshan lighting and other 113 international enterprises participated in the 9th Turkish international brand lighting exhibition in 2015.

    Turkey international brand lighting exhibition is the oldest professional international lighting fair in Turkey.10th Turkey international brand lighting show will be on September 21, 2017 - September 24 in Istanbul, the exhibition together around the world, LED lighting industry well-known international enterprises, Peda, GoldenLighting, JupiterLightingGroup, Fiberli, ER Elektronik, Sarnikon, superlight, offer Luxlight, Megaman, Pelsan, Ledkom, HelloTrade will with high professional and high brand image to participate in the exhibition.Compared with the international lighting exhibition in Turkey in 2015, the exhibition hall will be increased from 2 to 3, with a total area of 30,000 square meters.